The classic among classics

Heinz is THE original ketchup brand. A brand that knows and symbolises sauces better than any other. And rightly so. After all, the taste of Heinz Ketchup is the one your palate measures all other sauces by. I.e. when people say ketchup, they mean the unparalleled taste of Heinz. Anything else is a variation. Heinz has a taste that stands the test of time – especially for those on a vegan diet. Whether it’s a barbecue or fries in the swimming pool, Heinz’s sauces bring the taste perfection. And the best thing? You can now order Heinz sauces from us online! Isn't that great? 

The history of a global success

When 25-year-old Henry J. Heinz first decanted his fresh product into a transparent glass bottle in 1869, self-assuredly giving his customers insight into the quality of his work, he never dreamt that his name would one day go around the world. In 1876 he launched his Tomato Ketchup – made with a secret recipe consisting of just five ingredients. A success that went global. And that's not all: in the 1990s Heinz Tomato Ketchup was even approved by NASA for use at the international space station…

Still Heinz, but better

More than 60 products and 150 years after the brand was founded, the unmistakable Heinz taste has changed slightly.  And Heinz’ plans for the future all the more so. In the space of the last ten years, the brand has set up a research and development centre in the Netherlands dedicated to the new requirements of our times and the associated consumer demands. Initial results include Heinz Organic Ketchup and reduced-sugar Ketchup. Watch this space...