An authentic, tradition-steeped, family company 

If youhaven't heard of them, you must have spent the last 200 years under a rock... RügenwalderMühle is an authentic, tradition-steeped, family company – a rare breed in this day and age. Founded in 1834, the reins of the company are now in the hands of the family’s seventh generation. And, since 2014, RügenwalderMühle has been producing plant-based meat alternatives too, cementing its place as Germany’s market leader in the segment of vegan and vegetarian products. You’ll find the best Rügenwalder products online in our store – try them out and order at your convenience.  Taste the quality for yourself. 

No meat. No problem – a vegan success story 

With such a long and successful history of making premiumsausages behind it, there'sno need to produceany more meat now. That’s something that’s reflected on the business side of things, too. For the first time in 2021, the company generated more revenuefrom sales of meat alternatives than it did with traditional meat products. Hardly surprising, given that all of its meat-free versionsretain the same hearty flavour – just with less fat and saturated fatty acids than the traditional products. 

Vegan innovation that extends tothe ingredients 

RügenwalderMühle has given a good account of itself on the sustainability front too: the company prioritises regionality across all of its ingredients,i.e.first and foremost, not buying soya from South America. RügenwalderMühle has actually been growing its own soya in Germany with its relevant contractual partners since May 2020. A successful field experiment: vegan mills mince is the first product to contain soya exclusively from Germany. Try it for yourself – whether it’s vegan slices, spreads, sausage or meat alternatives – 100% plant-based, 100% delicious.